Online Business Writing –a key sales tool

Now you can learn Strategic Business Writing online, from the international leader in interactive online writing skills training.

• self-paced 24/7 learning
• cost effective
• immediate results

Through text, tips and hands-on practice exercises, you will quickly master The FrontRunner Writing System and develop specific strategies for producing well-targeted e-mail, letters and documents. Working online, you will discover the secrets to projecting a professional image that creates confidence, initiates action and focuses on service excellence.

It’s a self-paced course that provides personal e-mail feedback as you progress. Plus, it delivers all you need to know about effective business writing.

In seven easy lessons, you will learn how to:

• capture reader interest instantly
• write with clarity, impact and power
• produce persuasive, reader-friendly documents
• use writing as a sales tool
• create the ideal cover letter and Executive Summary
• organize information to effectively target the decision-maker(s)
• build credibility by packaging information professionally
• sell solutions that satisfy needs
• save time with reusable templates
• penetrate new markets
• tackle letters, memos, reports and proposals with confidence

Improved technology, innovative research and marketplace competition require an updated approach to effective business correspondence. The good news is that this is not a refresher course. It is a new, results-driven system based on a changing marketplace and current research. Just as you update and upgrade your software, it’s wise to update and upgrade your writing skills too. Sharpen your edge; write right.