7 Easy Steps to Powerful Presentations
About Fern Lebo
Award winning speaker, trainer and coach, Fern Lebo decimates the rules and reinvents communication with a whole new system for building business relationships—in person, on screen, and on paper.
A respected communications authority, Fern teaches the secrets of powerful presentation and strategic business writing—in workshops, keynotes and corporate retreats across North America. She is President of FrontRunner Communications, the author of six books and adjunct professor at Auburn University.
Tag Archives: sales presentation
Your presentation is your most potent closing tool and the trick to a perfect pitch is simplicity. Follow these 3 simple steps for a perfect pitch. Continue reading
Research tells says that when you present, you have about 45 seconds to convince an audience you are worth listening to. Become the compelling presenter you want to be and close more sales with 5 Rules for getting it right. Continue reading
A presentation is a performance. It’s your opportunity to get out front and dazzle an audience while you play the leading role. And the secret to an outstanding presentation performance is to keep it real. Use the human touch to make human connections–because that’s where you’ll get the big payoff. Continue reading
According to scientific research, an audience gives a presenter between 15 seconds to 2 minutes before deciding whether or not it is worth paying attention to the presentation. This article gives you 21 ways to engage your audience from the very first word. Continue reading
I’ve been working with a new client to build a strong PowerPoint sales presentation launching a new product. When it was done, a group of interested helpers inserted what they thought I’d forgotten. Wrong! Maybe they were well meaning, but they didn’t know squat presentations. Good slides say volumes about your company without you having to say a word. This article tells you how to avoid the 5 mistakes that shout “No Sale.” Continue reading
This is the crux of it: whether your potential buyers build trucks, sell medical equipment or distill beer, as individuals sitting in your audience, their personal point of view is predictable. That’s a valuable fact–because it means you can target your presentation perfectly and trigger a buying response. This article tells you how. Continue reading
When you are in sales, especially in a tough marketplace, you search for something to give you an edge. Perhaps you’ve heard about emotional selling and know you are supposed to appeal to the buyer’s needs, wants and fears. But you may not be sure how that applies and you want to know more so you can get out front and kick-start the buying process. This article tells you how. Continue reading
If you’re a presentation expert, you know that “writing the slides” is a recipe for disaster. In fact, if you “fixed” only 10 common problems, almost all your prep time could be spent in practice. And that’s a profitable exercise. Continue reading
If you’re in sales, you know your presentation is your most powerful closing tool. Even if you’re speaking in a public arena just for the fun of it, you want your presentation to be engaging and memorable. You were hoping your content would dazzle your audience. Whether you’re presenting for two hours or twenty minutes, for predictably positive results, here’s a better way. Ten easy prep steps.