Tag Archives: letter

How to Write a Sales Pitch Letter that Pays Off

A prospecting letter is all about initiating a realtionship and indicating you’d be worth talking to. It’s a way of warming up the cold call and getting your feet in the door. Get it right and see how well it works.

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Make Business Writing Mean Business: 5 Rules to Write Right

Writing for today’s business reader is not difficult. It requires an understanding of the way people read and attention to the elements that trigger a positive response. Here are five simple rules to help you write like a pro.
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