Author Archives: Fern Lebo

How to Create a Killer PowerPoint Presentation: 10 mistakes to Avoid

I look at sales presentations every day, and I can give you at least 10 reasons why a presentation falls flat. And it is not a failure of PowerPoint. Read this article and discover precisely how to create a killer PowerPoint presentation–and close more sales. Continue reading

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Sales Presentation? 3 Steps to a Perfect Pitch

Your presentation is your most potent closing tool and the trick to a perfect pitch is simplicity. Follow these 3 simple steps for a perfect pitch. Continue reading

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Persuasive Presentation: 5 Rules to get it Right

Research tells says that when you present, you have about 45 seconds to convince an audience you are worth listening to. Become the compelling presenter you want to be and close more sales with 5 Rules for getting it right. Continue reading

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Power Up Your PowerPoint: the heart of the art

As in many things, less is more. In the case of PowerPoint, less stuff on the screen = more impact on the audience. The stronger the image, the more powerful the slide–and the more effective you can be as a presenter.

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Get Your Money’s Worth from Consultants: 3 Questions to Ask

There are only 3 questions every buyer should ask themselves before they engage a consultant. If you can answer “yes” to all of them, allow the consultant to guide you–and get your money’s worth. Continue reading

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5 Writing Errors that Cost You Money

There are 5 writing errors that jump off the page and make you look dumb. Learn how to correct them–because looking dumb costs you money.
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In Presentations, Convey your Brand with a Clear Message

A brand is more than a logo. It comprises the personality of the whole company–the attributes, image, values and voice. Your message is your brand promise to the world. You must understand the difference between the two to create powerful presentations that differentiate you from your competitors and win the sale. Continue reading

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10 Key Steps to a Winning Sales Presentation

If you’re in sales, you know your presentation is your most powerful closing tool. Whether you’re speaking at a conference or in a public arena just for fun, you want your presentation to be engaging and memorable. Here are the 10 key steps to a winning presentation. Continue reading

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Improve Your Sales with a Memorable Message

I continue to be stumped by my clients’ misconceptions about message. Indeed, it sometimes boggles the mind. Last week I met with a client for a Presentation Renovation—that’s when I work with presenters to blow up their presentation and reassemble … Continue reading

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ThanksEnomics: the art and science of writing to network for profit

Almost everyone in sales is busier than they’d like to be and less productive than they wish to be. They search for ways to connect with new customers and old—and come up empty. ThanksEnomics is based on the latest scientific research, newest strategies, and best practices. It sets you apart from your competitors and puts you way out front.

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